Digital Media

What is Digital Media? Definition, 10 Examples & Its Importance in Daily Life

Impact of digital media

Digital media can be explained that use digital technologies to distribute content, such as the internet, mobile devices, social networks, among others. This includes traditional media, such as newspapers and magazines, which also have digital versions, as well as exclusively digital media, such as blogs and online news websites.

Digital media can also include multimedia content, such as video and audio.


“Digital media are all those coded systems that are managed by means of electronic equipment. Its use is totally unfounded in today’s society and has become very common for the most essential activities”.

Digital media facilitate globalization

What are the Examples of Digital Media?

  1. Social networks (Facebook, Twitter, Instagram, etc.)
  2. Online news websites (CNN, BBC, El Pais, etc.)
  3. Blogging
  4. Online videos (YouTube, Vimeo, etc.)
  5. podcast
  6. News apps (Flipboard, Apple News, etc.)
  7. Music streaming services (Spotify, Apple Music, etc.)
  8. Video streaming services (Netflix, Hulu, Amazon Prime Video, etc.)
  9. Online games
  10. Online publications (Wikipedia, Medium, etc.)

What are they?


It is a social network that dominates many international markets today. From your app, anyone can share content with internet users who may be on the other side of the world.

Although images are its strong point, texts can have great visibility on its interface. Over time, other tools have been incorporated that provide dynamism and additional opportunities for the monetization of information.


Anything can be hosted on a portal or web page. From businesses to educational institutions or hobbyists in a particular field, they are often available for data of interest in a particular niche.They are also used to buy, sell or promote goods or services through electronic commerce. Collecting these resources is becoming more valuable every day due to the increase in requirements in this regard.


The operating system of a blog is very similar to that of a web page, but the interests of the domain can be very different. The importance of digital media lies in the fact that they are usually very useful for a segmented audience where good feedback is generated.

One of its main advantages is that its data is usually dynamic and constantly updated. Height or weight also affects.


This is the same social network as Instagram, but it works completely differently. Users can open accounts to share their interests and follow the content of their favorite friends, artists or athletes. Few fonts are available for publication.

Brands also enter these markets, but to achieve their goals it is necessary to work according to certain strategies.

Digital media drive globalization

Video Games

Video games are in most cases an entertainment resource. However, they also serve as communication links between players and sometimes as a way to make a profit.

The essential factor that makes them belong to this category is the fact that they are performed using electronic equipment or devices with digitized operations.

SEE ALSO: Examples of Digital Communications


Electronics goes way beyond the basics, because while books were in print, they can now be enjoyed online. Through a computer, tablet or phone, you can access the best universal literary works.

Likewise, it’s common to see announcer voices bring audiobooks to life. This resource is ideal for those who run businesses that avoid tethering but can still enjoy some audio content.


This is one of the first social networks that united the world. Every day, more content and resources are available on the platform to interact, buy, sell and even search for news from the region.

Friends also very often gather there to strike up a conversation, see memories of their connection, and even remember the birthdays of those who aren’t so close.

Digital newspapers

Paper is no longer needed and the old communication companies have started using their information services on the Internet. This is why digital newspapers were born with the same information-rich articles, but displayed on the screen.

Some of them are distributed and structured like a normal television newspaper. In other cases, “newsletters” are created and emailed to interested parties to keep them in the spotlight.

Video platforms

We must not forget that there are those who understand and assimilate everything audiovisually. This is why platforms like Youtube have so many loyal customers. There, any content creator can upload his preferences and share them with as many people as he sees fit.


Digital media also includes databases that store information in an organized way. The spreadsheet definition is one of the main tools in designing this type of repository, as relevant data becomes more digestible when presented in this way.

As technology advances, these reports can include charts, images, and visual aids to better understand the survey.

Importance and Characteristics of Digital Media:


Digital media allow for greater interactivity between content and the user, whether it be comments, polls, games, etc.


Digital media can be accessed anywhere, anytime, as long as you have internet access.


Digital media provide faster delivery of information, be it news, events, etc.


Digital media allow for a great deal of personalization of content, be it the choice of topics of interest, customization of the interface, etc.


Digital media generally includes multimedia contents such as video, audio, images, etc.


Digital media allows you to better measure the impact and reach of content through web analytics tools.


Digital media promote greater user participation, inter alia, through comments, opinions.


Digital media can be accessed from various devices such as computers, mobile devices, tablets, etc.


Digital media facilitate the sharing of information with other users via social networks, email, etc.


Digital media offers various forms of monetization such as advertising, subscriptions, micropayments, among others.

Impact of Digital Media on Individuals, Organization and Society

The digital media influences the masses in both positive ways as well as negative ways on issues relating to society, economy, polity, education, religion, culture, and spiritualism.

It influences our age-old pristine and traditional media also which are well-known for its empathy and sympathy. Thus, the impact of digital media may be categorized as follows:

  1. Social Impact
  2. Economic Impact
  3. Political Impact
  4. Educational Impact
  5. Cultural Impact
  6. Religious Impact
  7. Spiritual Impact


This helps in a variety of spiritual knowledge, experience, and ideas which are very useful for the masses.

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